For exhibitors from Italy

Trade fair photographer in Germany for Italian exhibitors

From Milan, Verona or Bologna to Düsseldorf, Cologne or Munich: we photograph and film your stand at German fairs, invoice under the EU reverse-charge procedure and deliver the files before you drive or fly home.

Reverse charge with your partita IVASame time zone as ItalyFixed prices from €990Files within 24 hours
Detail of an exhibition stand with products on display, photographed by Pixer

All prices plus VAT · delivered within 24 hours · See all packages & details

Photographing Italian products at a German fair

Italian stands often live on detail: the grain of a wood finish, the cut of an eyewear frame, the colour of a wine in the glass, the precision of a fitting. At a German fair those details compete with mixed hall light, reflections from glass and polished surfaces, and a stand (booth) full of visitors. Good material means product shots taken in the quiet minutes, detail work with controlled light, and conversation photos when the stand is busy.

We plan the day around that rhythm. Product and stand shots come first, before the doors open or in the first quiet hour, when the aisles are clear. Conversations, tastings and demonstrations follow once visitors arrive. The on-site team is two to three people from Essen, working at every major German venue, and the editing team cuts remotely while the show is running.

German fairs for Italian exporters

Wine and spirits producers meet international buyers at ProWein in Düsseldorf in March. Food companies go to Anuga in Cologne, every two years in October. Furniture fittings and components go to interzum in Cologne, and woodworking machinery makers to LIGNA in Hannover, both held every two years in May. Bathroom, heating and plumbing manufacturers exhibit at ISH in Frankfurt, every two years in March.

Tableware, glass and home accessories go to Ambiente in Frankfurt at the turn of January and February. Eyewear companies present at opti in Munich in January, jewellery makers at INHORGENTA in Munich in February, and bicycle and component brands at EUROBIKE in Frankfurt in early summer. Plastics machinery and mould makers exhibit at Fakuma in Friedrichshafen on Lake Constance in October.

If you also exhibit at home, the same crew covers fairs in Italy, from Fiera Milano to BolognaFiere and Veronafiere.

Reverse charge, payment and language

Italy is in the EU, so the invoice works differently from non-EU clients. With a valid partita IVA, your company receives a net invoice from Pixer GmbH under the reverse-charge procedure: both VAT numbers are on the invoice, no German VAT is charged, and the VAT is accounted for in Italy. Your commercialista books it like any other service from an EU supplier. Payment is by invoice or online by credit card; the details are in the quote.

We do not speak Italian. We work in English, German, Arabic and Persian, and stand teams at German fairs usually work with us in English. Italian subtitles for interviews can be delivered on request, translated and then proofread by your team. For the home market, a good option is a highlight video built on pictures, product and music, with short on-screen text in Italian; it needs no dubbing.

Same time zone, files before the drive home

There is no time difference between Germany and Italy, so the material arrives inside your own working day. First selected photos usually go out the same evening; the complete edited set and the highlight video follow within 24 hours after the coverage ends. Your office in Italy can post on Instagram and LinkedIn during the show, not a week after it.

We deliver vertical 9:16 clips for Instagram, landscape video for LinkedIn, YouTube and your website, and high-resolution product and stand photos for catalogues, dealer presentations and the press. Unlimited usage rights and two revision rounds are included. Prices are fixed: Trade Fair Basic €990 for two hours, Professional €1,490 for four hours, Full Day €1,990 for eight hours, and several show days are quoted together.

Built for Italian exporters

What we deliver for your German show

🔍

Detail and material shots

Finishes, textures and craftsmanship photographed with controlled light, not the hall's mixed light.

🍷

Tastings and demonstrations

Conversations, tastings and product demos captured as they happen, without stopping them.

🧾

Reverse-charge invoice

Net invoice with your partita IVA, no German VAT, in euro. Payment by invoice or online by credit card.

📱

Instagram and LinkedIn

Vertical clips and landscape edits delivered during the show, for posting while you are still on the stand.

🎬

90-second show film

On the Full Day package: a 90-second film with interviews, for your website and dealers.

🗺️

Germany and Italy

The same crew for your German fairs and your shows at home in Milan, Bologna or Verona.

Our work

From exhibition stands to brand films

PrimarkRTL AdGroupRalph LaurenHumanscaleYOOZLütz GmbH
Video & social

Landscape recap, vertical reels

A sample from our production: the event recap for your website and LinkedIn — below it, native 9:16 footage for Reels, Shorts and Stories, shot in parallel with the main coverage.

Event recap · YOOZ

Event reel · izy

Brand event · YOOZ

Trade fair clip · Vapes Bars

Packages

Clear packages. No surprises.

Three fixed packages in euro, excluding VAT. Italian companies with a partita IVA are invoiced under the reverse-charge procedure.

Compact

Trade Fair Basic

€990
excl. VAT · 2 hours on site
  • 2 hours of photo and video
  • at least 30 edited images
  • Highlight video (30 seconds)
  • 1 vertical social clip (9:16, Reels & TikTok)
  • Stand, atmosphere & detail shots
  • Ready to upload for web, LinkedIn & social media
  • Delivered within 24 hours
  • Unlimited usage rights included
Book online in 2 minutesCheck availabilityQuote by e-mail
Full day

Trade Fair Full Day

€1,990
excl. VAT · full show day
  • 8 hours — the full show day
  • at least 120 edited images
  • Highlight video (30 sec.) + trade fair film (90 sec.)
  • 3 vertical social clips (9:16, Reels & TikTok)
  • On-stand interviews included
  • Stand, atmosphere & detail shots
  • Ready to upload for web, LinkedIn & social media
  • Delivered within 24 hours
  • Unlimited usage rights included
  • Additional show days: tiered pricing on request
Book online in 2 minutesCheck availabilityQuote by e-mail
Production

Multi-camera stage & interview

on request
Conferences, keynotes, panels
  • 2–4 cameras, full stage capture
  • Audio from radio mics or the desk
  • Lit interview setup
  • Multilingual subtitles
  • Separate cut per speaker
Check availability

Add-on: On-stand interview + extended highlight video (approx. 90 sec.) €190

Payment: by invoice or online by credit card, details in the quote.

Travel within NRW (Düsseldorf, Essen, Cologne, Dortmund) is included. For other German cities travel is quoted once per trip and shared between exhibitors of the same show week.

Where next

German fairs for Italian exporters

Process

Three steps from Italy

Send fair and stand number

Fair, hall, stand number, dates and your partita IVA, by WhatsApp or e-mail. Fixed quote within 24 hours.

Confirm and pay 50 percent

Reverse-charge invoice, no German VAT. We agree the shot list in writing before the show.

Post during the show

We shoot, edit remotely and deliver within 24 hours; the balance is due on the show day.

FAQ

Questions from Italian exhibitors

Do Italian companies pay German VAT?

Not with a valid partita IVA. EU companies with a VAT ID are invoiced net under the reverse-charge procedure, and the VAT is accounted for in Italy.

Do you speak Italian?

No. We work in English, German, Arabic and Persian. Italian subtitles can be delivered on request, translated and proofread by your team.

Can you photograph our products before the show opens?

Yes, if your exhibitor passes allow early access to the hall. The first quiet hour is the best time for product and stand shots.

Can you cover a wine tasting on the stand?

Yes. We photograph pours, glasses and conversations with controlled light, so the colour of the wine stays true.

When will we have the files?

First selected photos usually the same evening. The complete set and the highlight video within 24 hours after the coverage ends, before you head home.

Do you also cover fairs in Italy?

Yes. Fiera Milano Rho, BolognaFiere and Veronafiere among others; flights and hotel are quoted once per trip and shared between exhibitors of the same show week.

Contact

Send us the fair, the hall and your stand number

We reply within 24 hours with a fixed quote in English. With your partita IVA, the invoice is issued under the reverse-charge procedure.

We reply within 24 hours. During a show week, WhatsApp is fastest.