interzum is the leading international trade fair for furniture production and interiors: fittings, decorative surfaces, edge banding, upholstery fabrics, lighting and machinery. Most recently over 1,600 exhibitors from 57 countries and around 60,000 trade visitors. We photograph material so texture and feel remain legible — and film fittings in motion where a photo is not enough.
All prices plus VAT · delivered within 24 hours · max. 4 exhibitors per show day · See all packages & details
| Dates | Tuesday 11 to Friday 14 May 2027 |
|---|---|
| Venue | Koelnmesse, Messeplatz 1, 50679 Köln |
| Frequency | Every two years, four days — visitors Tuesday to Thursday 9 am to 6 pm, Friday until 5 pm |
| Profile | International trade fair for furniture production and interiors in three segments: Materials & Nature, Function & Components, Textile & Machinery — in 2025 with over 1,600 exhibitors from 57 countries on 190,000 square metres |
| Audience | Around 60,000 trade visitors, 84 percent of exhibitors from abroad; visitors are furniture manufacturers, interior architects, buyers and designers |
| Our travel time | About 60 minutes from Essen — travel included in the package price |
interzum shows material made for the hand: decorative foils with synchronised pore, matt anti-fingerprint surfaces, veneer, leather, upholstery fabrics, solid wood. In the photo the texture has to remain legible, otherwise every panel looks the same. We work with raking light that brings out pore and texture, and with a polarising filter where high gloss mirrors the surroundings. We calibrate colours on the stand so your walnut decor does not turn orange.
Fittings are the second focus: hinges, runners, flap fittings, sliding door systems. Their quality lies in the movement — the damper, the soft close, the silent run. We show that on video: short, clean clips of one function, repeated from the same position, for website, product page and social media.
Furniture manufacturers and buyers walk through Materials & Nature, Function & Components and Textile & Machinery over four days. What you discuss with them in these days is the basis for two years of cooperation. We photograph the conversations without flash and from a distance so they stay natural, and conduct short interviews with a radio mic: a product manager on the new fitting, a customer on the collaboration, two sentences, with subtitles.
Exhibitors with machinery in Textile & Machinery get plant in operation on video and the stand overview with a wide angle before opening.
Tuesday and Wednesday are the strongest days for trade conversations, and most customer appointments fall on them. For stand overviews and material shots without visitors we use the hour before opening. Friday is shorter and quieter and suits team portraits, detail shots and videos of fittings when nobody is standing in front of the sample cabinet.
84 percent of exhibitors come from abroad. Briefing, engagement and interviews run in English, invoicing as a German GmbH with VAT ID. Because interzum only takes place every two years, the material should carry you for two years: collection, function, team and customers in one session.
Decor, veneer, leather and fabric with raking light — pore and texture visible, colours calibrated on the stand.
Hinges, runners and flaps on video: damping, soft close and run in short clips for product page and social media.
Edge banders, sewing automats and machining centres in operation, with wide angle and our own light.
Architecture and lighting before the doors open, with no visitors in frame.
Statements from product managers and customers with radio mics, in German or English, with subtitles.
30-second recap and vertical clips for LinkedIn and Instagram, cut on the show day.
A post with your stand while the show is still running gets seen and shared. That is why every package includes finished photos and video within 24 hours after the event ends — first images usually the same day. Two revision rounds included.
A sample from our production: the event recap for your website and LinkedIn — below it, native 9:16 footage for Reels, Shorts and Stories, shot in parallel with the main coverage.
Event recap · YOOZ
Event reel · izy
Brand event · YOOZ
Trade fair clip · Vapes Bars
Fixed prices, defined deliverables, predictable turnaround. All prices exclude VAT and include travel within North Rhine-Westphalia.
Add-on: On-stand interview + extended highlight video (approx. 90 sec.) €190
Payment: 50 % deposit on booking by credit card (Stripe link sent with the quote) or bank transfer, 50 % on the show day. No German VAT for non-EU companies; reverse charge for EU companies with VAT ID.
Capacity: maximum 4 exhibitors per show day — please reserve early.
Tell us the date, venue, stand size and what the images are for. You normally get a fixed-price quote within 24 hours, with no hidden line items.
We arrive with our own equipment, work discreetly around your stand, and never interrupt a conversation or a demo. Shot list agreed in advance.
Edited photos and cut video via a private download link — within 24 hours after the event ends.
From €990 plus VAT for two hours of photo and video on site with at least 30 edited images and a 30-second highlight video. Four hours from €1,490, a full show day from €1,990. Travel to Cologne is included.
Raking light shows pore and texture, colour calibration on the stand keeps wood tones true. Every panel gets the same perspective so the collection remains comparable in the catalogue.
Yes, on video. We film opening, damping and soft close several times from a fixed position and deliver short clips for product page and social media. Photos add detail and workmanship.
Tuesday or Wednesday: the most customer appointments and full stands. Friday is quieter and good for team portraits and fitting videos with no visitors in frame.
Yes. Interviews, briefing and the entire engagement run in English — a large share of our trade fair clients come from outside Germany. Invoices with VAT ID for EU companies, no German VAT for companies outside the EU.
Send us your hall, stand number and the collection or fittings you want to feature. We will propose a time window and a fixed-price quote.
We normally reply within 24 hours. For short-notice bookings during a show week, please call.
