CWIEME Berlin is Europe's trade show for coil winding, insulation and the manufacture of electric motors, transformers and generators — the 30th edition in 2027. The exhibits are copper wire, electrical steel, insulation paper, winding machines and test rigs; the visitors engineers and buyers from drive and power technology. We photograph and film your stand for exactly this audience.
All prices plus VAT · delivered within 24 hours · max. 4 exhibitors per show day · See all packages & details
| Dates | Tuesday 27 to Thursday 29 April 2027 |
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| Venue | Messe Berlin, Messedamm 22, 14055 Berlin — access via the South Entrance |
| Frequency | Annual, three days; the 30th edition in 2027 — organised by Hyve Group |
| Profile | Trade show for coil winding, insulation and electrical manufacturing: copper and aluminium wire, electrical steel and magnetic materials, insulation materials, winding and impregnation machines, automation, test equipment — suppliers to electric motor, transformer, generator and e-mobility manufacturing |
| Audience | Visitors are development engineers, buyers and production managers from the motor, transformer and automotive industries in over 80 countries; two seminar stages with technical talks |
| Our travel time | About 4 hours by ICE from Essen — travel and overnight stay are stated separately and transparently |
CWIEME is a show of materials and machines. Copper wire on spools, electrical steel stacks, insulation paper on rolls, magnets, enamelled wire — materials that either glare or go grey under hall lighting. We photograph material samples with our own light and a polarising filter so copper stays warm, steel stacks show their lamination and labels on spools and packaging are legible. For data sheets we additionally shoot against a neutral background on the stand.
Winding machines, impregnation systems and test rigs are the second topic: machines with many small moving parts behind safety glazing. We work with side lighting and careful positioning against the reflections in the glass, and with detail shots of needle, tensioner and winding head so the function becomes recognisable.
What a winding machine can do only shows in motion: wire guidance, layer build-up, indexing speed. We film running machines at high frame rate so needle movement and layer changes can be shown in slow motion — material for your website, for customer presentations and for a 30-second highlight on LinkedIn that goes live on the show day.
CWIEME is international; English is the working language. Short statements from your application engineers and your customers in motor and transformer manufacturing, recorded with radio mics on the stand and subtitled, are sales material for markets you otherwise reach only by email. If your engineer speaks on one of the seminar stages, we photograph talk and audience and take audio from the mixing desk on request.
At a three-day show, engineers and buyers with appointments concentrate on the first two days. We recommend a four-hour package on Tuesday or Wednesday: the hour before opening for clean stand, machine and material shots, then conversations, demos and interviews. Thursday is quieter and suits team and detail sessions.
CWIEME is held annually — the material from April 2027 stays with you until the next edition.
Wire, steel stacks, insulation and magnets with our own light and polariser — copper warm, lamination visible.
Needle, tensioner and winding head in detail — side lighting against reflections in the safety glazing.
Wire guidance and layer build-up at high frame rate — the winding process in slow motion.
Architecture and lighting before the doors open, with no visitors in frame.
Consultations with engineers and buyers from the motor, transformer and automotive industries — no flash, no interruption.
Statements from application engineers and customers with radio mics — in English, delivered with subtitles.
A post with your stand while the show is still running gets seen and shared. That is why every package includes finished photos and video within 24 hours after the event ends — first images usually the same day. Two revision rounds included.
A sample from our production: the event recap for your website and LinkedIn — below it, native 9:16 footage for Reels, Shorts and Stories, shot in parallel with the main coverage.
Event recap · YOOZ
Event reel · izy
Brand event · YOOZ
Trade fair clip · Vapes Bars
Fixed prices, defined deliverables, predictable turnaround. All prices exclude VAT and include travel within North Rhine-Westphalia.
Add-on: On-stand interview + extended highlight video (approx. 90 sec.) €190
Payment: 50 % deposit on booking by credit card (Stripe link sent with the quote) or bank transfer, 50 % on the show day. No German VAT for non-EU companies; reverse charge for EU companies with VAT ID.
Capacity: maximum 4 exhibitors per show day — please reserve early.
Tell us the date, venue, stand size and what the images are for. You normally get a fixed-price quote within 24 hours, with no hidden line items.
We arrive with our own equipment, work discreetly around your stand, and never interrupt a conversation or a demo. Shot list agreed in advance.
Edited photos and cut video via a private download link — within 24 hours after the event ends.
From €990 plus VAT for two hours of photo and video on site with at least 30 edited images and a 30-second highlight video. Four hours from €1,490, a full show day from €1,990. Travel to Berlin and any overnight stay are stated separately and transparently.
Yes. We work with side lighting, a polariser and careful positioning so the glass disappears from the picture and needle, tensioner and winding head are recognisable. Running processes are filmed at high frame rate.
Tuesday or Wednesday: the most engineers and buyers with appointments, and the hour before opening for stand and machine shots. Thursday suits team and detail sessions.
Yes. Wire, steel, insulation and magnets are additionally photographed against a neutral background right on the stand, in consistent light, so the images match in catalogue and data sheet.
Yes. Interviews, briefing and the entire engagement run in English — a large share of our trade fair clients come from outside Germany. Invoices with VAT ID for EU companies, no German VAT for companies outside the EU.
Send us your hall, stand number and the machine or material you want to feature. We will propose a time window and a fixed-price quote.
We normally reply within 24 hours. For short-notice bookings during a show week, please call.
