ITB Berlin is the world's leading travel trade show: in 2026, 5,601 exhibitors from 166 countries and regions and around 97,000 participants came. Since 2023 ITB has been a trade-only show — three days in which destinations, hotels, operators and technology providers sign contracts. We photograph and film your stand for the markets your guests come from.
All prices plus VAT · delivered within 24 hours · max. 4 exhibitors per show day · See all packages & details
| Dates | Tuesday 16 to Thursday 18 March 2027 — daily 10:00 to 18:00 |
|---|---|
| Venue | Messe Berlin, Messedamm 22, 14055 Berlin |
| Frequency | Annual, three days, trade visitors only since 2023 — organised by Messe Berlin |
| Profile | World's leading travel trade show: destinations and tourist boards, hotels and hotel groups, tour operators, airlines, cruise, travel technology, business travel and MICE — 5,601 exhibitors from 166 countries and regions in 2026 |
| Audience | Around 97,000 participants (2026), ITB Berlin Convention on four stages with 17 thematic tracks and over 400 speakers; 2027 under the motto "Travel & Tourism in Motion", the mid-March date chosen with regard to the end of Ramadan |
| Our travel time | About 4 hours by ICE from Essen — travel and overnight stay are stated separately and transparently |
Nobody at ITB sells a device — what is sold are places, hotels and journeys, and those are not in the hall. What you bring is stand architecture, large-format imagery, costume, food, dance and people. We photograph your stand so the staging works as a whole: overviews in the hour before opening, details of materials and graphics, and afterwards the moments when the stand comes alive — tasting, performance, conversation.
For hotels, operators and technology providers the focus is on people: your sales team in conversation with tour-operator buyers, your management with partners from other countries. We photograph without flash and without interruption so the situations stay real and your partners recognise themselves in the pictures.
The ITB Berlin Convention, with four stages and hundreds of speakers, is part of the show. If your tourism minister or your CEO speaks there, we photograph stage and audience from several positions and film the contribution in full with desk audio on request — for your press office and your channels at home.
Performances on the stand — dance, music, cooking show — are filmed vertical for Instagram and horizontal for your website; movement and colour stay sharp with short exposures. Short statements from partners, buyers and journalists in different countries are recorded with radio mics — in English or your language, delivered with subtitles.
Tuesday brings the opening, delegations and most pre-arranged appointments; Wednesday is the strongest day for convention and performances; Thursday is quieter. We recommend a four-hour package on Tuesday or Wednesday, aligned with your appointments and performances: the hour before opening for stand overviews without visitors, then conversations, programme and interviews.
For exhibitors travelling from far away we deliver the highlight video and a first selection of images on the show day and the complete material within 24 hours — before you fly back.
Architecture, large-format imagery and graphics as a whole — overviews before opening, details afterwards.
Dance, music and cooking shows with short exposures — vertical for Instagram, horizontal for the website.
Stage and audience from several positions, filmed in full with desk audio on request.
Architecture and lighting before the doors open, with no visitors in frame.
Meetings with buyers, operators and partners from 166 countries — no flash, no interruption.
Statements from partners, buyers and your delegation with radio mics — multilingual, delivered with subtitles.
A post with your stand while the show is still running gets seen and shared. That is why every package includes finished photos and video within 24 hours after the event ends — first images usually the same day. Two revision rounds included.
A sample from our production: the event recap for your website and LinkedIn — below it, native 9:16 footage for Reels, Shorts and Stories, shot in parallel with the main coverage.
Event recap · YOOZ
Event reel · izy
Brand event · YOOZ
Trade fair clip · Vapes Bars
Fixed prices, defined deliverables, predictable turnaround. All prices exclude VAT and include travel within North Rhine-Westphalia.
Add-on: On-stand interview + extended highlight video (approx. 90 sec.) €190
Payment: 50 % deposit on booking by credit card (Stripe link sent with the quote) or bank transfer, 50 % on the show day. No German VAT for non-EU companies; reverse charge for EU companies with VAT ID.
Capacity: maximum 4 exhibitors per show day — please reserve early.
Tell us the date, venue, stand size and what the images are for. You normally get a fixed-price quote within 24 hours, with no hidden line items.
We arrive with our own equipment, work discreetly around your stand, and never interrupt a conversation or a demo. Shot list agreed in advance.
Edited photos and cut video via a private download link — within 24 hours after the event ends.
From €990 plus VAT for two hours of photo and video on site with at least 30 edited images and a 30-second highlight video. Four hours from €1,490, a full show day from €1,990. Travel to Berlin and any overnight stay are stated separately and transparently.
Your stand as staging, your performances and tastings, your delegation in conversation with buyers, and your stage appearances at the convention. Exactly the material your press office and partners at home need after the show.
Tuesday for opening, delegations and pre-arranged appointments, Wednesday for convention and performances. Thursday is quieter and suits team and stand shots.
Yes. The highlight video and a first selection of images are ready on the evening of the show day, the complete material within 24 hours. Briefing and interviews run in English.
Yes. Interviews, briefing and the entire engagement run in English — a large share of our trade fair clients come from outside Germany. Invoices with VAT ID for EU companies, no German VAT for companies outside the EU.
Send us your hall, stand number, stage slots and the performances or meetings you want to feature. We will propose a time window and a fixed-price quote.
We normally reply within 24 hours. For short-notice bookings during a show week, please call.
