interbad is the trade fair for swimming pools, saunas and spas: in 2024 it drew 276 exhibitors and almost 8,000 visitors, and the organiser expects around 300 exhibiting companies for 2026. It is accompanied by the 71st DGfdB Congress and runs alongside VISION, Motek, Bondexpo and EFX on the same grounds. Water, stainless steel, glass, timber and steam are beautiful but difficult subjects — we photograph your stand (booth) so that pool operators, architects and hoteliers recognise the quality.
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| Dates | Tuesday 6 to Thursday 8 October 2026 |
|---|---|
| Venue | Messe Stuttgart, Messepiazza 1, 70629 Stuttgart — right next to the airport and the A8 motorway |
| Frequency | Every two years, three days — with the 71st DGfdB Congress (Tuesday from 14:00 with an English-language International Session, Wednesday and Thursday from 10:00) |
| Co-located | VISION, Motek, Bondexpo and EFX from 6 to 8 October, Quantum Effects on 6 and 7 October, all on the Stuttgart exhibition grounds |
| Profile | International trade fair for swimming pools, saunas and spas: pool technology, water treatment, basins and stainless steel, sauna and wellness installations, spa design, physiotherapy and fitness equipment — 276 exhibiting companies in 2024, around 300 expected by the organiser for 2026 |
| Audience | Almost 8,000 visitors in 2024: pool operators and municipalities, pool builders and dealers, hoteliers, architects and planners as well as private clients |
| Our travel time | About 3.5 hours from Essen — travel and overnight stay are stated separately and transparently |
Hardly any fair gathers as many reflective surfaces as interbad: filled pools, glass walls, polished stainless steel, mosaic tiles, chrome fittings. Each of them throws the hall lighting back, and a stand photo taken from the hip shows mostly reflections. We work with a polarising filter and chosen angles so that water stays clear and glass transparent, and with a white balance that keeps pool blue from tipping into turquoise and keeps light timber in the sauna warm.
The second task is the contrast between the worlds on your stand: the dark, timber-clad sauna cabin with its accent lighting next to the brightly lit stainless steel pool. We expose both separately and photograph the details that count in the sales conversation — weld seams, overflow channels, heater controls, jets, filter systems and the control displays of the water treatment, legible instead of blown out.
Counter-current systems, massage jets, steam, coloured light, automatic infusion: much of what makes your installation special moves. We film your stand as a walk-through and the functions in operation, complemented by short statements from your management or planner with a wireless microphone. The result is a 30-second highlight for LinkedIn and vertical clips for Instagram that your dealers and hotel clients can reuse.
If your company gives a talk at the 71st DGfdB Congress, we photograph speaker, audience and slides — for the show report and for LinkedIn.
interbad takes place every two years; the next edition is not until 2028. The material from Stuttgart therefore carries through two seasons of catalogues, website and show reports — a good reason to choose the shooting day with care.
Tuesday is opening day; the 71st DGfdB Congress starts at 14:00 with an English-language International Session, and its main blocks run on Wednesday and Thursday from 10:00. Wednesday usually brings the densest technical conversations. For stand overviews with still water and no visitors we use the time before opening, when the pools are not yet in motion. Thursday is quieter and suits team portraits and detail shots of the technology. We deliver the highlight video and first images the same evening.
interbad runs from 6 to 8 October 2026, at the same time as VISION, Motek, Bondexpo and EFX on the Stuttgart exhibition grounds. These programme points from Messe Stuttgart help you time your shoot.
The show is open from 9:00 to 18:00 on Tuesday and Wednesday and until 17:00 on Thursday. If you need content from the final day, do not leave team photos and closing shots to late Thursday afternoon.
On Tuesday 6 October the forum opens at 10:00 with a keynote by Thomas Lurz and a panel with the industry associations. A short clip from the opening gives your show post a clear anchor in time.
Each forum day has its own focus: Tuesday planning and architecture, Wednesday sauna, spa and longevity, Thursday sustainability. Match your shooting day to the theme closest to your products and the right audience will be on your stand.
Seven companies have entered the interbad Innovation Award, and visitors can vote. In 2024 the prize was presented at the Nautical Night on the second show day; in 2026 that evening falls on Wednesday 7 October.
Details as published by the organiser (messe-stuttgart.de/interbad), September 2026.
Basins, overflow channels and jets photographed with a polariser — clear water, no hall reflections.
Timber, coloured light and steam warm and without noise, cabins from inside and outside.
Filters, controls, pumps and displays legible and tidy for planners and operators.
Your stand before opening with still water and no visitors in frame.
Walk-through, functions in operation and a 30-second highlight, cut on the show day.
Management, planners and congress speakers with wireless microphone, delivered with subtitles.
A sample from our production: the event recap for your website and LinkedIn — below it, native 9:16 footage for Reels, Shorts and Stories, shot in parallel with the main coverage.
Event recap · YOOZ
Event reel · izy
Brand event · YOOZ
Trade fair clip · Vapes Bars
Fixed prices, defined deliverables, predictable turnaround. All prices exclude VAT and include travel within North Rhine-Westphalia.
Add-on: On-stand interview + extended highlight video (approx. 90 sec.) €190
Payment: by invoice or online by credit card, details in the quote. No German VAT for non-EU companies; reverse charge for EU companies with VAT ID.
Tell us the date, your stand and what the images are for. You normally get a fixed-price quote within 24 hours, with no hidden line items.
We bring our own equipment, follow an agreed shot list and work discreetly, without interrupting conversations or demos. A first selection is ready while the show day is still running.
Finished photos and video for LinkedIn, PR, your website and social media via a private download link, at the latest 24 hours after the event ends. Two revision rounds included.
From €990 plus VAT for two hours of photo and video on site with at least 30 edited images and a 30-second highlight video. Four hours from €1,490, a full show day from €1,990. Travel to Stuttgart and any overnight stay are stated separately and transparently.
With a polarising filter, considered angles and a shooting time before opening, when the water is still. Water stays clear, glass transparent and the stand architecture recognisable.
In the overview yes, with careful exposure; for the details we photograph both areas separately so that timber looks warm and stainless steel neutral.
Yes. The congress runs on Tuesday from 14:00 and on Wednesday and Thursday from 10:00. We photograph and film the presentation if it falls within our time window and deliver speaker, audience and quote images together with the stand photos.
Yes. Interviews, briefing and the entire engagement run in English — a large share of our trade fair clients come from outside Germany. Invoices with VAT ID for EU companies, no German VAT for companies outside the EU.
Send us your hall, stand number and whether pool, sauna or technology is the focus. We will propose a time window and a fixed-price quote.
We normally reply within 24 hours. For short-notice bookings during a show week, please call.
