9 – 11 January 2027 · Hamburg Messe, halls A1–A4 and B1–B4

Photo & video for Nordstil 2027 in Hamburg

Nordstil is the order fair of northern Germany for living, gifts, kitchen, jewellery and fashion. Retailers come to Hamburg in January to put together their range for spring and summer. We photograph your collection on the stand true to colour and in series — material for lookbook, online shop and the retailer newsletter that goes out right after the show.

9–11 January 2027Hamburg Messe, halls A1–A4, B1–B4Consumer goods & livingFixed prices: €990–1,990 excl. VAT
Trade fair photographer on a home accessories stand at Nordstil in Hamburg

All prices plus VAT · delivered within 24 hours · max. 4 exhibitors per show day · See all packages & details

Show facts

Nordstil 2027 at a glance

DatesSaturday 9 to Monday 11 January 2027
VenueHamburg Messe, halls A1 to A4 and B1 to B4 — Messeplatz 1, 20357 Hamburg
FrequencyTwice a year, winter and summer edition, three days each; next summer edition 24 to 26 July 2027
ProfileRegional order fair by Messe Frankfurt for independent retail: gifts and stationery, home and garden, kitchen and gourmet, jewellery and fashion, style and design
AudienceTrade visitors from retail only; GenussGipfel for wine, spirits and fine food on 10 and 11 January
Our travel timeAbout 3 hours from Essen — travel and overnight stay are stated separately and transparently

Many items, little time, same colour

A Nordstil collection consists of dozens of individual pieces: ceramic vases, candles, textiles, jewellery, porcelain. The retailer buys by colour and feel — and that is exactly where hall snapshots fail, because mixed lighting turns white yellowish and pastel grey. We work with a grey card, our own light and a small tabletop set on the stand. In two hours this produces 40 to 60 product shots with a consistent white balance that you can put into shop and catalogue without post-production.

We also photograph the stand styling: laid tables, dressed shelves, colour stories. These images show your retailers how the goods can be presented in store and are often the most convincing sales argument.

An order fair in motion

At an order fair the individual item matters less than the overall picture: retailers walking through the stand, picking up samples, filling in order pads. A 30-second clip from these scenes — with detail shots of the collection cut in — is the material you use on Instagram and in the retailer newsletter over the show weekend. We film in available light without interrupting conversations.

For exhibitors in the GenussGipfel we photograph bottles, packaging and tastings with backlight and reflection control — labels stay legible, glass stays clear.

Saturday or Monday

Nordstil opens on a Saturday. Opening day and Sunday are the strongest order days; Monday is quieter and closes earlier. For product and stand shots we use the hour before opening on Saturday, when the styling is fresh and no samples have been moved yet. Conversations and stand life we film on Saturday morning or Sunday.

Two hours are enough for one collection and the stand, four hours for collection, stand life and short statements from your head of sales. Images are delivered within 24 hours — your follow-up mailing to retailers goes out on Tuesday.

At Nordstil

What we produce for exhibitors

🕯️

Collection in series

40 to 60 product shots with consistent white balance in two hours — shop-ready.

🪴

Stand styling

Laid tables, shelves and colour stories as a presentation template for your retailers.

🍷

GenussGipfel

Bottles, packaging and tastings with legible labels and clear glass.

📷

Stand overviews

Stand architecture before opening on Saturday, with no visitors in frame.

🎬

Order clip

30 seconds of stand life and collection details for Instagram and retailer newsletters.

🎤

Interviews

Statements from your head of sales and selected retailers with radio mics.

Delivered within 24 hours after the event ends

A post with your stand while the show is still running gets seen and shared. That is why every package includes finished photos and video within 24 hours after the event ends — first images usually the same day. Two revision rounds included.

  • A first edited selection while the show day is still running
  • Zero admin for you — you stay with your visitors
  • Formats ready for LinkedIn, PR, your website and social
Video & social

Landscape recap, vertical reels

A sample from our production: the event recap for your website and LinkedIn — below it, native 9:16 footage for Reels, Shorts and Stories, shot in parallel with the main coverage.

Event recap · YOOZ

Event reel · izy

Brand event · YOOZ

Trade fair clip · Vapes Bars

Packages

Clear packages. No surprises.

Fixed prices, defined deliverables, predictable turnaround. All prices exclude VAT and include travel within North Rhine-Westphalia.

Compact

Trade Fair Basic

€990
excl. VAT · 2 hours on site
  • 2 hours of photo and video
  • at least 30 edited images
  • Highlight video (30 seconds)
  • 1 vertical social clip (9:16, Reels & TikTok)
  • Stand, atmosphere & detail shots
  • Ready to upload for web, LinkedIn & social media
  • Delivered within 24 hours
  • Unlimited usage rights included
Check availabilityQuote by e-mail
Full day

Trade Fair Full Day

€1,990
excl. VAT · full show day
  • 8 hours — the full show day
  • at least 120 edited images
  • Highlight video (30 sec.) + trade fair film (90 sec.)
  • 3 vertical social clips (9:16, Reels & TikTok)
  • On-stand interviews included
  • Stand, atmosphere & detail shots
  • Ready to upload for web, LinkedIn & social media
  • Delivered within 24 hours
  • Unlimited usage rights included
  • Additional show days: tiered pricing on request
Check availabilityQuote by e-mail
Production

Multi-camera stage & interview

on request
Conferences, keynotes, panels
  • 2–4 cameras, full stage capture
  • Audio from radio mics or the desk
  • Lit interview setup
  • Multilingual subtitles
  • Separate cut per speaker
Check availability

Add-on: On-stand interview + extended highlight video (approx. 90 sec.) €190

Payment: 50 % deposit on booking by credit card (Stripe link sent with the quote) or bank transfer, 50 % on the show day. No German VAT for non-EU companies; reverse charge for EU companies with VAT ID.
Capacity: maximum 4 exhibitors per show day — please reserve early.

Our work

From exhibition stands to brand films

PrimarkRTL AdGroupRalph LaurenHumanscaleYOOZLütz GmbH
Other shows

More shows in Hamburg and Germany

Process

Three steps from booking to delivery

Briefing & quote

Tell us the date, venue, stand size and what the images are for. You normally get a fixed-price quote within 24 hours, with no hidden line items.

On site

We arrive with our own equipment, work discreetly around your stand, and never interrupt a conversation or a demo. Shot list agreed in advance.

Delivery

Edited photos and cut video via a private download link — within 24 hours after the event ends.

FAQ

Frequently asked questions

How much does a photographer at Nordstil 2027 cost?

From €990 plus VAT for two hours of photo and video on site with at least 30 edited images and a 30-second highlight video. Four hours from €1,490, a full show day from €1,990. Travel to Hamburg and any overnight stay are stated separately and transparently.

Can you photograph our collection true to colour?

Yes. We work with a grey card, our own light and a tabletop set on the stand. White balance is consistent across the whole series, pastel and natural tones are preserved.

How many items can you shoot in two hours?

Depending on size, 40 to 60 product shots plus stand overviews. For larger ranges we recommend the four-hour package.

Which day is best for the shoot?

Saturday before opening for stand and collection, then Saturday or Sunday for stand life and conversations. Monday is quieter and closes earlier.

Do you work in English?

Yes. Interviews, briefing and the entire engagement run in English — a large share of our trade fair clients come from outside Germany. Invoices with VAT ID for EU companies, no German VAT for companies outside the EU.

Contact

Nordstil 2027 — secure your date

Send us your hall, stand number and the collection you want to feature. We will propose a time window and a fixed-price quote.

We normally reply within 24 hours. For short-notice bookings during a show week, please call.