Germany's largest dog show combined with an equestrian fair: three days, full halls, families ready to buy. For pet food, equipment and equestrian brands this is an audience that buys right on the stand — and loves pictures with animals. We photograph products, stand and animals so they become a year's worth of social media content.
All prices plus VAT · delivered within 24 hours · max. 4 exhibitors per show day · See all packages & details
| Dates | Friday 6 to Sunday 8 November 2026 |
|---|---|
| Venue | Messe Dortmund, Rheinlanddamm 200, 44139 Dortmund |
| Frequency | Annual, three days, public show |
| Profile | Germany's largest dog show with breed show, performances and demonstrations, combined with an equestrian fair for riding, equipment and breeding |
| Audience | Public with high purchase intent right on the stand; animals in almost every shot — rewarding for social media, demanding to photograph |
| Our travel time | About 35 minutes from Essen — travel included in the package price |
A saddle on a stand is a product photo. A saddle on a horse being stroked by a visitor is content people share. At Hund & Pferd exactly these moments happen on every stand — if someone is there who reacts fast enough. We photograph with short exposures and wide open, without flash, so animals are not startled and the pictures look natural.
The clean product shots — food ranges, equipment, displays — are taken before opening with our own colour-neutral light so packaging colours are right. Then comes the stand with visitors, consultations and sales.
The show lives on rings and stages: breed show, agility, riding demonstrations. If your brand sponsors a demonstration or a brand ambassador appears, we film it at high frame rate for slow motion and cut vertical clips that go online the same day — the format shared most in this audience.
Friday is quieter and suits product and stand shots. Saturday brings the full halls. A full day on Saturday covers both: product shots before opening, then visitors, animals, consultations and shows. If you only need a short presence, book four hours on Saturday morning.
Saddle on the horse, collar on the dog, food at the tasting — short exposures, no flash.
Food ranges, equipment and displays before opening in colour-neutral light.
Agility, riding demonstrations and brand ambassadors filmed at high frame rate, vertical clips the same day.
Architecture and lighting before the doors open, with no visitors in frame.
Packed stand, conversations and buying moments — the pictures that show your brand pulls a crowd.
Short interviews with trainers, breeders and brand managers, delivered with subtitles.
A post with your stand while the show is still running gets seen and shared. That is why every package includes finished photos and video within 24 hours after the event ends — first images usually the same day. Two revision rounds included.
A sample from our production: the event recap for your website and LinkedIn — below it, native 9:16 footage for Reels, Shorts and Stories, shot in parallel with the main coverage.
Event recap · YOOZ
Event reel · izy
Brand event · YOOZ
Trade fair clip · Vapes Bars
Fixed prices, defined deliverables, predictable turnaround. All prices exclude VAT and include travel within North Rhine-Westphalia.
Add-on: On-stand interview + extended highlight video (approx. 90 sec.) €190
Payment: 50 % deposit on booking by credit card (Stripe link sent with the quote) or bank transfer, 50 % on the show day. No German VAT for non-EU companies; reverse charge for EU companies with VAT ID.
Capacity: maximum 4 exhibitors per show day — please reserve early.
Tell us the date, venue, stand size and what the images are for. You normally get a fixed-price quote within 24 hours, with no hidden line items.
We arrive with our own equipment, work discreetly around your stand, and never interrupt a conversation or a demo. Shot list agreed in advance.
Edited photos and cut video via a private download link — within 24 hours after the event ends.
From €990 plus VAT for two hours of photo and video on site with at least 30 edited images and a 30-second highlight video. Four hours from €1,490, a full show day from €1,990. Travel to Dortmund is included.
Yes. We work without flash and with short exposures so animals are not startled and movement stays sharp. Shots with animal and product are the most valuable material at this show.
Friday for quiet product shots, Saturday for full halls. A full day on Saturday with product shots before opening covers both.
Yes. We film at high frame rate for slow motion and cut vertical clips with your branding that can go online on the show day.
Yes. Interviews, briefing and the entire engagement run in English — a large share of our trade fair clients come from outside Germany. Invoices with VAT ID for EU companies, no German VAT for companies outside the EU.
Send us your stand number, demonstration slots and the products you want to feature. We will propose a time window and a fixed-price quote.
We normally reply within 24 hours. For short-notice bookings during a show week, please call.
