Two days, one hall, visitors who are exclusively architects, interior designers and planners — and only products that a panel of architects has admitted as innovations. At ARCHITECT@WORK every stand is the same size. The difference lies in the material you show and in the pictures you send to design practices afterwards.
All prices plus VAT · delivered within 24 hours · max. 4 exhibitors per show day · See all packages & details
| Dates | Wednesday 2 to Thursday 3 December 2026, 10 am to 6 pm both days |
|---|---|
| Venue | Messe Frankfurt, Ludwig-Erhard-Anlage 1, 60327 Frankfurt am Main — one hall |
| Frequency | Every two years, third Frankfurt edition in 2026; part of the Europe-wide A@W series run by the Xpo Group |
| Profile | Contact fair for manufacturers and distributors of building products, facades, flooring, lighting, sanitaryware, doors and furniture — innovations only, pre-assessed by a panel of architects and interior designers |
| Audience | Entry by invitation only for architects, interior designers, engineering practices and clients; uniform stand modules, a talk programme and material exhibitions on the theme of transformation |
| Our travel time | About 2.5 hours from Essen — travel and any overnight stay are stated separately and transparently |
ARCHITECT@WORK works with uniform stand modules: same area, same back wall, same lighting. What sets your presence apart is the exhibit — a facade panel, a floor covering, a luminaire, a fitting. That is exactly what we focus on. Surfaces such as exposed concrete, brushed brass, terrazzo or wood veneer need raking light so structure and feel stay in the picture; we bring it along and photograph samples in close-up and in the context of the stand.
The hall is darkened and the stand lighting is warm. For product pictures that will later sit next to renderings in a presentation we balance colours neutrally — white stays white, and the shade of your surface matches the sample in the planner's office.
Visitors are exclusively planners, and they come with concrete projects. Pictures of consultations — an architect with a sample panel in hand, your sales engineer at the model — show your customers that you work with this audience. We photograph without flash and from a distance so conversations are not interrupted. If your company gives a talk in the programme, we photograph speaker and audience and film the session in full on request.
A short interview with your product manager about the innovation on show is delivered as a vertical clip with subtitles — for LinkedIn, where architecture practices follow manufacturers.
At a two-day show every hour counts. We recommend a four-hour package on Wednesday: product and stand shots before the 10 am opening, then conversations, talk and interview. Thursday suits late appointments and team shots. Images and highlight clip are delivered on Wednesday evening — your post appears while the show is still running on day two, and the material stays current until the next edition in two years.
Concrete, metal, wood, stone and textile in raking light — structure and feel in the picture.
Luminaires switched on at the correct colour temperature, light effect on wall and floor visible.
Architects with a sample in hand, consultation at the model — no flash, from a distance.
Your module with exhibits and lighting before opening, with no visitors in frame.
Product manager explains the innovation — vertical clip with subtitles, on the show day.
Statements on the stand, programme talks photographed with speaker and audience.
A post with your stand while the show is still running gets seen and shared. That is why every package includes finished photos and video within 24 hours after the event ends — first images usually the same day. Two revision rounds included.
A sample from our production: the event recap for your website and LinkedIn — below it, native 9:16 footage for Reels, Shorts and Stories, shot in parallel with the main coverage.
Event recap · YOOZ
Event reel · izy
Brand event · YOOZ
Trade fair clip · Vapes Bars
Fixed prices, defined deliverables, predictable turnaround. All prices exclude VAT and include travel within North Rhine-Westphalia.
Add-on: On-stand interview + extended highlight video (approx. 90 sec.) €190
Payment: 50 % deposit on booking by credit card (Stripe link sent with the quote) or bank transfer, 50 % on the show day. No German VAT for non-EU companies; reverse charge for EU companies with VAT ID.
Capacity: maximum 4 exhibitors per show day — please reserve early.
Tell us the date, venue, stand size and what the images are for. You normally get a fixed-price quote within 24 hours, with no hidden line items.
We arrive with our own equipment, work discreetly around your stand, and never interrupt a conversation or a demo. Shot list agreed in advance.
Edited photos and cut video via a private download link — within 24 hours after the event ends.
From €990 plus VAT for two hours of photo and video on site with at least 30 edited images and a 30-second highlight video. Four hours from €1,490, a full show day from €1,990. Travel to Frankfurt and any overnight stay are stated separately and transparently.
The exhibit and the light on it. We photograph your materials in raking light, in close-up and in the stand context, colour-balanced so the images hold up next to renderings and samples in planner presentations.
For stand and product shots, yes. If you also want conversations, an interview or your talk covered, book four hours on Wednesday.
The show takes place in Frankfurt every two years. Stand and product shots stay current until the next edition; material photos you use independently of the show in catalogues and on your website.
Yes. Interviews, briefing and the entire engagement run in English — a large share of our trade fair clients come from outside Germany. Invoices with VAT ID for EU companies, no German VAT for companies outside the EU.
Send us your stand number, your innovation and your talk slot if you have one. We will propose a time window and a fixed-price quote.
We normally reply within 24 hours. For short-notice bookings during a show week, please call.
