17 – 20 November 2026 · Messe Frankfurt, halls 11 and 12

Photo & video for Formnext 2026 in Frankfurt

More than 800 exhibitors from the whole additive manufacturing process chain: printers, powders, software, post-processing. At Formnext there are machines that run throughout the show and parts whose quality you only see from 20 centimetres. We photograph and film both — for your website, your sales team and the LinkedIn post on the show day.

17–20 November 2026Messe Frankfurt, halls 11 and 12Additive manufacturingFixed prices: €990–1,990 excl. VAT
Trade fair photographer on a machine stand at Formnext in Frankfurt

All prices plus VAT · delivered within 24 hours · max. 4 exhibitors per show day · See all packages & details

Show facts

Formnext 2026 at a glance

DatesTuesday 17 to Friday 20 November 2026
VenueMesse Frankfurt, halls 11.0, 12.0 and 12.1 — Ludwig-Erhard-Anlage 1, 60327 Frankfurt am Main
FrequencyAnnual in November, four days; organised by Mesago Messe Frankfurt
ProfileThe leading global trade fair for additive manufacturing and industrial 3D printing: systems, materials, software, post-processing and service providers — 804 exhibitors and 38,282 trade visitors in 2025
Audience61 percent of exhibitors and 47 percent of visitors come from outside Germany; running machines and live demonstrations on almost every stand
Our travel timeAbout 2.5 hours from Essen — travel and any overnight stay are stated separately and transparently

Running machines and small parts

From the outside a 3D printer is a box with a viewing window. The picture only happens when you shoot through that window: the laser on the powder bed, the print head over the build plate, the part taking shape. We work with a polarising filter against reflections in the glass and with exposure times that make the process visible — a film of it, not just a still.

The second job is the parts themselves: titanium implants, aluminium heat exchangers, series plastic parts, lattice structures. Metallic surfaces with the typical layer structure need directional light, otherwise they disappear in the grey hall light. We set up a small product table right on the stand and photograph your sample parts as a series — with a consistent background, usable for website, data sheet and quotation.

Demonstrations on video

Formnext is a show where machines run. A 30-second video showing print process, depowdering, post-processing and the finished part in a visitor's hand explains more than any brochure. We film live demonstrations from several positions and cut vertical clips for LinkedIn, where your customers from aerospace, medtech and automotive are. Short interviews with your application engineers are delivered with subtitles — in English, since more than half of exhibitors and almost half of visitors come from abroad.

Four days — which one fits

Tuesday and Wednesday are the strongest days for technical conversations; Friday is noticeably quieter. For clean machine and stand overviews we use the hour before opening, then come demonstrations, conversations and interviews. A four-hour package on Tuesday or Wednesday covers everything. If you are showing a world premiere, book Tuesday — we deliver the first images that evening, while the trade press is still reporting on the show.

At Formnext

What we produce for exhibitors

🖨️

Machines running

Photographed and filmed through the viewing window — laser, powder bed and print head without reflections.

🔩

Parts & samples

Metal and plastic parts in directional light as a consistent series — layer structure visible, background neutral.

🎬

Demo video

Live demonstration from several positions, 30-second highlight and vertical clips the same day.

📷

Stand overviews

Architecture and lighting before the doors open, with no visitors in frame.

🌍

International exhibitors

Briefing and engagement in English, invoice without German VAT for companies outside the EU.

🎤

Interviews

Statements from application engineers and management with radio mics, delivered with subtitles.

Delivered within 24 hours after the event ends

A post with your stand while the show is still running gets seen and shared. That is why every package includes finished photos and video within 24 hours after the event ends — first images usually the same day. Two revision rounds included.

  • A first edited selection while the show day is still running
  • Zero admin for you — you stay with your visitors
  • Formats ready for LinkedIn, PR, your website and social
Video & social

Landscape recap, vertical reels

A sample from our production: the event recap for your website and LinkedIn — below it, native 9:16 footage for Reels, Shorts and Stories, shot in parallel with the main coverage.

Event recap · YOOZ

Event reel · izy

Brand event · YOOZ

Trade fair clip · Vapes Bars

Packages

Clear packages. No surprises.

Fixed prices, defined deliverables, predictable turnaround. All prices exclude VAT and include travel within North Rhine-Westphalia.

Compact

Trade Fair Basic

€990
excl. VAT · 2 hours on site
  • 2 hours of photo and video
  • at least 30 edited images
  • Highlight video (30 seconds)
  • 1 vertical social clip (9:16, Reels & TikTok)
  • Stand, atmosphere & detail shots
  • Ready to upload for web, LinkedIn & social media
  • Delivered within 24 hours
  • Unlimited usage rights included
Check availabilityQuote by e-mail
Full day

Trade Fair Full Day

€1,990
excl. VAT · full show day
  • 8 hours — the full show day
  • at least 120 edited images
  • Highlight video (30 sec.) + trade fair film (90 sec.)
  • 3 vertical social clips (9:16, Reels & TikTok)
  • On-stand interviews included
  • Stand, atmosphere & detail shots
  • Ready to upload for web, LinkedIn & social media
  • Delivered within 24 hours
  • Unlimited usage rights included
  • Additional show days: tiered pricing on request
Check availabilityQuote by e-mail
Production

Multi-camera stage & interview

on request
Conferences, keynotes, panels
  • 2–4 cameras, full stage capture
  • Audio from radio mics or the desk
  • Lit interview setup
  • Multilingual subtitles
  • Separate cut per speaker
Check availability

Add-on: On-stand interview + extended highlight video (approx. 90 sec.) €190

Payment: 50 % deposit on booking by credit card (Stripe link sent with the quote) or bank transfer, 50 % on the show day. No German VAT for non-EU companies; reverse charge for EU companies with VAT ID.
Capacity: maximum 4 exhibitors per show day — please reserve early.

Our work

From exhibition stands to brand films

PrimarkRTL AdGroupRalph LaurenHumanscaleYOOZLütz GmbH
Other shows

More shows in Frankfurt and Germany

Process

Three steps from booking to delivery

Briefing & quote

Tell us the date, venue, stand size and what the images are for. You normally get a fixed-price quote within 24 hours, with no hidden line items.

On site

We arrive with our own equipment, work discreetly around your stand, and never interrupt a conversation or a demo. Shot list agreed in advance.

Delivery

Edited photos and cut video via a private download link — within 24 hours after the event ends.

FAQ

Frequently asked questions

How much does a photographer at Formnext 2026 cost?

From €990 plus VAT for two hours of photo and video on site with at least 30 edited images and a 30-second highlight video. Four hours from €1,490, a full show day from €1,990. Travel to Frankfurt and any overnight stay are stated separately and transparently.

Can you film the print process through the viewing window?

Yes. With a polarising filter and adapted exposure we show laser and build plate instead of the hall's reflection. For powder bed systems we time the slot to a running build job.

Do you also photograph sample parts for our website?

Yes. We set up a small product table on the stand and photograph your parts as a series with a neutral background. Ten to fifteen parts take about half an hour.

Which show day is best?

Tuesday or Wednesday: the most trade visitors, and the hour before opening for clean overviews. For launches we recommend Tuesday so your images appear while the trade press is reporting.

Do you work in English?

Yes. Interviews, briefing and the entire engagement run in English — a large share of our trade fair clients come from outside Germany. Invoices with VAT ID for EU companies, no German VAT for companies outside the EU.

Contact

Formnext 2026 — secure your date

Send us your hall, stand number and the machines or parts you want to feature. We will propose a time window and a fixed-price quote.

We normally reply within 24 hours. For short-notice bookings during a show week, please call.