Heimtextil opens the trade fair year: around 3,000 exhibitors show decorative and upholstery fabrics, bedding, wallpaper and rugs for retail and contract, and 48,000 buyers from 133 countries come. Textile is colour and texture — both get lost in hall light. We photograph your collection so the shade is right and the weave stays visible, and film your stand while the buyers are standing on it.
All prices plus VAT · delivered within 24 hours · max. 4 exhibitors per show day · See all packages & details
| Dates | Tuesday 12 to Friday 15 January 2027 |
|---|---|
| Venue | Messe Frankfurt, Ludwig-Erhard-Anlage 1, 60327 Frankfurt am Main |
| Frequency | Annual in January, four days — the first major consumer goods fair of the year |
| Profile | The leading international trade fair for home and contract textiles and textile design: decorative and upholstery fabrics, bedding and sleep systems, wallpaper, rugs, bath and table linen — around 3,000 exhibitors, some 48,000 visitors from 133 countries in 2026 |
| Audience | Highly international exhibitor field; dedicated areas for contract specifiers (Interior.Architecture.Hospitality), carpets and sleep, plus the Heimtextil Trends show |
| Our travel time | About 2.5 hours from Essen — travel and any overnight stay are stated separately and transparently |
A velvet in petrol, a linen in natural white, a jacquard with metallic thread: what sells a fabric is the exact shade and the way light sits on the surface. Under the mixed light of the Frankfurt halls colours shift towards yellow and weave structures disappear. We work with our own colour-neutral light and a grey card on every stand, so your collection pictures match the sample cards buyers will later have on their desks. Texture we show with raking light in close-up — pile, weave, embossing.
For bedding and sleep systems there is staging on top: made beds, cushions, throws. We photograph your displays as the stand is built and add detail shots of seams, embroidery and labels for catalogue and online shop.
Fabric moves. A short clip in which a curtain falls, a throw is unfolded or a hand runs across velvet shows a feel no photograph can convey. We film such sequences at high frame rate for slow motion and cut vertical clips for Instagram and LinkedIn — on the show day. Added to that are shots of your team talking to buyers, sample cards on the table, the busy stand.
For exhibitors from abroad — the majority at Heimtextil — everything runs in English, with invoices without German VAT for companies outside the EU.
Tuesday and Wednesday are the strongest ordering days; Friday is much quieter. For collection shots with our own light we need the stand without visitors, so we start an hour before opening. A four-hour package on Tuesday or Wednesday covers collection, stand and one interview; if you show many fabric qualities, book a full day. Images and highlight video are delivered in the evening so they can go out during the fair to customers who did not travel to Frankfurt.
Decorative and upholstery fabrics in colour-neutral light with a grey card — the shade matches the sample card.
Made beds, cushions and throws as the stand is built, plus details of seams and labels.
Falling curtain, hand across velvet — slow motion and vertical clips for Instagram and LinkedIn, the same day.
Architecture and lighting before the doors open, with no visitors in frame.
Buyers and sales staff at the sample cards — wide open, no flash, no interruption.
Statements from designers and sales staff with radio mics, in English or German, delivered with subtitles.
A post with your stand while the show is still running gets seen and shared. That is why every package includes finished photos and video within 24 hours after the event ends — first images usually the same day. Two revision rounds included.
A sample from our production: the event recap for your website and LinkedIn — below it, native 9:16 footage for Reels, Shorts and Stories, shot in parallel with the main coverage.
Event recap · YOOZ
Event reel · izy
Brand event · YOOZ
Trade fair clip · Vapes Bars
Fixed prices, defined deliverables, predictable turnaround. All prices exclude VAT and include travel within North Rhine-Westphalia.
Add-on: On-stand interview + extended highlight video (approx. 90 sec.) €190
Payment: 50 % deposit on booking by credit card (Stripe link sent with the quote) or bank transfer, 50 % on the show day. No German VAT for non-EU companies; reverse charge for EU companies with VAT ID.
Capacity: maximum 4 exhibitors per show day — please reserve early.
Tell us the date, venue, stand size and what the images are for. You normally get a fixed-price quote within 24 hours, with no hidden line items.
We arrive with our own equipment, work discreetly around your stand, and never interrupt a conversation or a demo. Shot list agreed in advance.
Edited photos and cut video via a private download link — within 24 hours after the event ends.
From €990 plus VAT for two hours of photo and video on site with at least 30 edited images and a 30-second highlight video. Four hours from €1,490, a full show day from €1,990. Travel to Frankfurt and any overnight stay are stated separately and transparently.
Yes. We photograph with our own colour-neutral light and a grey card and balance the images to it in editing. If you give us a sample card, we check the shade against it.
Yes, before opening with our own light. Twenty to thirty fabric qualities in close-up and in the display take about an hour.
Tuesday or Wednesday: the most buyers, and the hour before opening for collection shots. Friday suits team and interview sessions.
Yes. Interviews, briefing and the entire engagement run in English — a large share of our trade fair clients come from outside Germany. Invoices with VAT ID for EU companies, no German VAT for companies outside the EU.
Send us your hall, stand number and the collections you want to feature. We will propose a time window and a fixed-price quote.
We normally reply within 24 hours. For short-notice bookings during a show week, please call.
