3 – 5 March 2027 · Messe Stuttgart · together with wetec

Photo & video for TecStyle Visions 2027 in Stuttgart

TecStyle Visions is the leading European trade fair for textile decoration and promotion and runs as EXPO 4.0 together with wetec, the trade fair for signage, digital printing and illuminated advertising. In 2025 the two shows presented 237 exhibiting companies from 21 countries to around 12,000 visitors from 46 countries. A machine runs on almost every stand here — we photograph and film printing, embroidery and lettering at the moment the design appears.

3–5 March 2027Messe StuttgartTextile decoration & signageFixed prices: €990–1,990 excl. VAT
Trade fair photographer at an embroidery machine at TecStyle Visions in Stuttgart

All prices plus VAT · delivered within 24 hours · max. 4 exhibitors per show day · See all packages & details

Show facts

TecStyle Visions 2027 at a glance

DatesWednesday 3 to Friday 5 March 2027
VenueMesse Stuttgart, Messepiazza 1, 70629 Stuttgart — right next to the airport and the A8 motorway
FrequencyEvery two years, three days, trade visitors only — as EXPO 4.0 together with wetec
ProfileLeading European trade fair for textile decoration and promotion: textile printing (screen, DTG, DTF, sublimation), embroidery, flock and transfer, laser engraving, textiles and promotional products — plus wetec with signage, digital printing, lettering, illuminated advertising and displays; 237 exhibiting companies from 21 countries in two halls in 2025
AudienceAround 12,000 visitors from 46 countries (2025): textile decorators, sign makers, print shops, promotional product dealers, textile retailers and fashion labels; many stands produce live
Our travel timeAbout 3.5 hours from Essen — travel and overnight stay are stated separately and transparently

Colour on fabric, colour on film

TecStyle Visions and wetec are about colour: printed shirts, embroidered logos, flocked caps, laminated vehicle wraps, backlit letters. Anyone photographing these products has to hit their colour — a customer who sees a print sample will later compare it with what their own machine delivers. We set the white balance on the product, not on the hall lighting, shoot without flash and keep white white, neon bright and black deep.

Then there are textures: the thread of an embroidery, the pile of a flock, the edge of a transfer, the grain of a film. We photograph them in macro with side light so your customers recognise the quality of the decoration — and the machines behind them with legible display, open hood and the textile in process, so print shops and decorators see what the system can do.

Live production on video

Hardly any fair suits moving images as well as this one: embroidery heads setting a logo in seconds, DTF printers with film running, heat presses, plotters cutting vinyl, vehicle wrappers at work. We film your demonstrations from two perspectives with close-ups of head, needle or print head, cut a 30-second highlight for LinkedIn and vertical clips for Instagram and TikTok, where the decorating scene spends its time. A statement by your application engineer or management with a wireless microphone is delivered with subtitles.

Exhibitors present at both TecStyle Visions and wetec get both stands covered within one time window — the halls are next to each other.

Every two years, three days

TecStyle Visions takes place every two years; you use the material from Stuttgart until the next edition in 2029 for website, dealer training, social media and the invitations to the next show. It pays to concentrate the shoot on the machines and processes you show in Stuttgart for the first time.

Wednesday is opening day with many international visitors; Thursday brings the densest conversations and suits conversation pictures, live demos with an audience and interviews. For stand overviews without visitors we use the time before opening. Friday is quieter and good for product and macro shots with time for lighting, and for team portraits. You receive the highlight video and first images the same evening.

At TecStyle Visions

What we produce for exhibitors

👕

Textiles & prints

Shirts, caps and samples in true colour — white balance on the product, white stays white, neon glows.

🧵

Embroidery & texture

Thread, pile, transfer edge and film grain in macro with side light.

🖨️

Machines in process

Embroidery heads, DTF printers, presses and plotters with legible display and textile in the machine.

📷

Stand overviews

Your stand before opening, with no visitors in frame.

🎬

Live demo video

Production from two perspectives, cut to 30 seconds and as vertical clips.

🎤

Interviews

Application engineers and management with wireless microphone, delivered with subtitles.

Delivered within 24 hours after the event ends

A post with your stand while the show is still running gets seen and shared. That is why every package includes finished photos and video within 24 hours after the event ends — first images usually the same day. Two revision rounds included.

  • A first edited selection while the show day is still running
  • Zero admin for you — you stay with your visitors
  • Formats ready for LinkedIn, PR, your website and social
Video & social

Landscape recap, vertical reels

A sample from our production: the event recap for your website and LinkedIn — below it, native 9:16 footage for Reels, Shorts and Stories, shot in parallel with the main coverage.

Event recap · YOOZ

Event reel · izy

Brand event · YOOZ

Trade fair clip · Vapes Bars

Packages

Clear packages. No surprises.

Fixed prices, defined deliverables, predictable turnaround. All prices exclude VAT and include travel within North Rhine-Westphalia.

Compact

Trade Fair Basic

€990
excl. VAT · 2 hours on site
  • 2 hours of photo and video
  • at least 30 edited images
  • Highlight video (30 seconds)
  • 1 vertical social clip (9:16, Reels & TikTok)
  • Stand, atmosphere & detail shots
  • Ready to upload for web, LinkedIn & social media
  • Delivered within 24 hours
  • Unlimited usage rights included
Check availabilityQuote by e-mail
Full day

Trade Fair Full Day

€1,990
excl. VAT · full show day
  • 8 hours — the full show day
  • at least 120 edited images
  • Highlight video (30 sec.) + trade fair film (90 sec.)
  • 3 vertical social clips (9:16, Reels & TikTok)
  • On-stand interviews included
  • Stand, atmosphere & detail shots
  • Ready to upload for web, LinkedIn & social media
  • Delivered within 24 hours
  • Unlimited usage rights included
  • Additional show days: tiered pricing on request
Check availabilityQuote by e-mail
Production

Multi-camera stage & interview

on request
Conferences, keynotes, panels
  • 2–4 cameras, full stage capture
  • Audio from radio mics or the desk
  • Lit interview setup
  • Multilingual subtitles
  • Separate cut per speaker
Check availability

Add-on: On-stand interview + extended highlight video (approx. 90 sec.) €190

Payment: 50 % deposit on booking by credit card (Stripe link sent with the quote) or bank transfer, 50 % on the show day. No German VAT for non-EU companies; reverse charge for EU companies with VAT ID.
Capacity: maximum 4 exhibitors per show day — please reserve early.

Our work

From exhibition stands to brand films

PrimarkRTL AdGroupRalph LaurenHumanscaleYOOZLütz GmbH
Other shows

More shows in Stuttgart and Germany

Process

Three steps from booking to delivery

Briefing & quote

Tell us the date, venue, stand size and what the images are for. You normally get a fixed-price quote within 24 hours, with no hidden line items.

On site

We arrive with our own equipment, work discreetly around your stand, and never interrupt a conversation or a demo. Shot list agreed in advance.

Delivery

Edited photos and cut video via a private download link — within 24 hours after the event ends.

FAQ

Frequently asked questions

How much does a photographer at TecStyle Visions 2027 cost?

From €990 plus VAT for two hours of photo and video on site with at least 30 edited images and a 30-second highlight video. Four hours from €1,490, a full show day from €1,990. Travel to Stuttgart and any overnight stay are stated separately and transparently.

Our customers compare colours — are the photos colour-accurate?

We set the white balance directly on the sample and shoot without flash; for web and social media that is colour-true. For print artwork with binding colour we additionally recommend a reference sample that we photograph alongside.

We are at wetec, not at TecStyle Visions — does the offer apply?

Yes. Both shows run together as EXPO 4.0 on the same days; we photograph stands at both on the same terms and also cover two stands within one time window.

Our machine embroiders live — can you get the needle sharp?

Yes. We shoot with short shutter speeds and a macro lens at the moment of the stitch and film the embroidery process from two perspectives, so head, needle and emerging design are visible.

Do you work in English?

Yes. Interviews, briefing and the entire engagement run in English — a large share of our trade fair clients come from outside Germany. Invoices with VAT ID for EU companies, no German VAT for companies outside the EU.

Contact

TecStyle Visions 2027 — secure your date

Send us the show, hall, stand number and the times of your live demonstrations. We will propose a time window and a fixed-price quote.

We normally reply within 24 hours. For short-notice bookings during a show week, please call.