SMM is the maritime industry trade fair and comes to Hamburg every two years. In 2026 the organiser counted, on preliminary figures, around 2,300 exhibitors from 66 countries and more than 50,000 participants from 134 nations. We photograph marine engineering on your stand (booth) so shipowners and yards can see construction and quality, and film the conversations that four days produce.
All prices plus VAT · delivered within 24 hours · See all packages & details
Fixed prices, defined deliverables, predictable turnaround. All prices exclude VAT and include travel within North Rhine-Westphalia.
Add-on: On-stand interview + extended highlight video (approx. 90 sec.) €190
Payment: by invoice or online by credit card, details in the quote. No German VAT for non-EU companies; reverse charge for EU companies with VAT ID. * Delivery after payment in full, see terms.
A sample from our production: the event recap for your website and LinkedIn — below it, native 9:16 footage for Reels, Shorts and Stories, shot in parallel with the main coverage.
Event recap · YOOZ
Event reel · izy
Brand event · YOOZ
Trade fair clip · Vapes Bars
| Dates | Tuesday 5 to Friday 8 September 2028 |
|---|---|
| Venue | Hamburg Messe und Congress, Messeplatz 1, 20357 Hamburg |
| Frequency | Every two years, four days — most recently 1 to 4 September 2026 |
| Profile | International maritime industry trade fair: shipbuilding, propulsion and energy efficiency, offshore, ship suppliers, safety and digitalisation |
| Audience | Open Tuesday to Thursday 10:00–18:00, Friday 10:00–16:00; in 2026 over 70 percent of exhibitors came from abroad, and the show covered more than 90,000 square metres in twelve halls |
| Our travel time | About 3 hours from Essen — travel and overnight stay are stated separately and transparently |
Propellers, engines and winches with polarising filter and our own light, without hall reflections.
Models lit and photographed so they look like the vessel, not like a toy.
Displays, controls and software without moiré, shown in application.
Architecture and lighting before the doors open, with no visitors in frame.
Statements from chief engineers and customers with radio mics, in German or English, with subtitles.
Speaker and audience from several positions, the talk filmed in full on request.
At SMM there is no ship on the stand, but a model, a propeller, an engine block, a winch or a screen with load data. The photographic challenge: bronze propellers and painted steel mirror every truss, ship models quickly look like toys under hall lighting, and switchgear and bridge systems consist of dark surfaces with small readouts. We use a polarising filter and directed light, shoot models at the eye level of the components and capture displays without moiré.
For suppliers the application is decisive: paint, safety equipment or a crane hook we show where it will later hang or work, not only on a shelf. A large share of exhibitors come from abroad, so we take care that images are understandable without captions.
Alongside the exhibition runs a conference programme: formats include the Maritime Future Summit, the Global Maritime Environmental Congress and the Maritime Security & Defence conference. In 2026 this meant 410 speakers in 153 sessions. If your chief engineer speaks there, we photograph speaker and audience and film the talk in full on request. Which programme items run in 2028 the organiser has not yet published.
On the stand we conduct short interviews with a radio mic, in German or English, delivered with subtitles. They become a 30-second highlight and social media clips for LinkedIn, which customers in Greece or Asia understand as well as in Hamburg.
SMM lasts only four days, and Friday ends already at 16:00. We plan stand overviews and product shots into the hour before the 10:00 opening, interviews and conversations on Tuesday and Wednesday. Thursday is for team portraits and latecomers, and Friday leaves little time. As the show only takes place every two years, the material should carry two years: website, quotations and your 2030 appearance.
Tell us the date, your stand and what the images are for. You normally get a fixed-price quote within 24 hours, with no hidden line items.
We bring our own equipment, follow an agreed shot list and work discreetly, without interrupting conversations or demos. A first selection is ready while the show day is still running.
Finished photos and video for LinkedIn, PR, your website and social media via a private download link, at the latest 24 hours after the event ends. Two revision rounds included.
From €990 plus VAT for two hours of photo and video on site with at least 30 edited images and a 30-second highlight video. Four hours from €1,490, a full show day from €1,990. Travel to Hamburg and any overnight stay are stated separately and transparently.
Yes, because models need light that makes them look like a real vessel, and screens are only legible without moiré with adjusted exposure. Add conversations, team and appearances in the conference programme.
The show ends at 16:00 on Friday, so we plan the key shots and interviews for Tuesday to Thursday. Friday is kept for short additions.
That depends on your offering. WindEnergy Hamburg follows three weeks later, on 26 to 29 September 2028; we clarify in conversation which shots suit both appearances.
Yes. Interviews, briefing and the entire engagement run in English — a large share of our trade fair clients come from outside Germany. Invoices with VAT ID for EU companies, no German VAT for companies outside the EU.
Send us your hall, stand number and the equipment or plant you want to feature. We will propose a time window and a fixed-price quote.
We normally reply within 24 hours. For short-notice bookings during a show week, please call.
